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Utusan Borneo

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Overview
Utusan Borneo is the most widely read local Bahasa Malaysia daily in both Sarawak & Sabah including Labuan. First published in 1978 and being a true local BM newspaper, it also caters for Dayaks communities in Sarawak and the Kadazan communities in Sabah by having their local ethnic languages inside the newspapers as well. The newspaper is also a member of the KTS Media Berhad which is part of the KTS Group.

Related Publication(s)

Circulation: 49,702 Readership: 173,957 Cost (FPBW): RM RM 6,966
General
  :   See Hua Marketing Sdn Bhd
  :   Broadsheet
  :   Bahasa Malaysia
  :   General News
  :    National, World, Business/Finance, Sports, Lifestyle/Entertainment, Regional (Local Happenings), Classifieds
  :   East Malaysia
  :   Daily
  :   Offset
  :   B&W
Circulation & Readership
Circulation Info
  :   49,702
  :   Audit Bureau of Circulations (Jun 2011)
  
Readership Info
  :   173,957
  :   Publisher's Data  (Jun 2011)

Circulation Data (Historical)
 
Circulation

Readership Data (Historical)
 
Readership
Demographics
Age Range (%)
  
Gender (%)
 
< 20 years
5%
 
20 - 29 years
20%
 
30 - 39 years
35%
 
40 years & above
40%
 
Male
52%
 
Female
48%
Race (%)
Location (%)
 
Undisclosed/Undefined
100%
 
Undisclosed/Undefined
100%
Region (%)
Personal Income (%)
 
Undisclosed/Undefined
100%
 
Undisclosed/Undefined
100%
Education Level (%)
Marital Status (%)
 
Tertiary/Post Graduate
50%
 
Undisclosed/Undefined
50%
 
Married
65%
 
Undisclosed/Undefined
35%
Profession (%)
 
Student
10%
 
Housewives/Househusbands
10%
 
Retired
7%
 
Others
5%
 
Undisclosed/Undefined
68%
Rate card
  :    RM 6,966.00
  :    RM 140.16
  :    RM 40.04
 
Please or upgrade your account to view the rate card.
Deadlines
11 Days 11 Days
10 Days 10 Days
10 Days 10 Days

Excludes Weekends , Excludes Public Holidays
Material Requirements
File to be saved in PDF format
Have embedded fonts
All images must be in CMYK format and minimum 300dpi
AOT
Advertisement sizes
Full Page54.0010.0054.0033.00
Quarter Page27.005.00
Junior Page37.008.00
Half Page Horizontal27.0010.00
Half Page Vertical54.005.00
Bottom Panel10.0010.00
Double Page Spread54.0020.00


3.306.609.9013.2016.5019.8023.1026.4029.7033.00
Contact Publisher
Asia Times Sdn Bhd
Broadsheet
Chinese
General News
National, World, Business/Finance, Sports, Lifestyle/Entertainment, Regional (Local Happenings), Classifieds
East Malaysia
Daily
Web Offset
B&W
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